Rule #11 Make a Story

            Not everyone wants to read what you must say. Unless a person has an interest in the topic you are trying to discuss, they will punch out. The trick is to get your audience invested in the boring topic no one wants to hear. You don’t find it boring, I know, but a large part of the population fights to keep their eyelids open while reading your trite.

            I am not saying start with, “Once upon a time” and all that but the reader needs to see why they should care. Find a way to make the topic relatable. A podcast called, “Part of the Problem” uses abrasive and different word choices to express their views on politics. Politics tends to be a dry subject much of the time, but they find a way to express themselves in an intriguing way.

Three Mistakes:

1.      1.  There was a poster that used to hang in my company area, while I was in the army, that always bothered me. It said, “Be apart of history!” Apparently while serving, you should strive to somehow be outside of history.

2.      2.  My brother sent me a text that said, “But it’s OK I left and the conversation that I was having with somebody about paining airplanes and is now over with.” Sentences like these are a daily occurrence from him. I believe he is using some form of talk-to-text app, but it always bothers me trying to muddle through his rambling thoughts.

3.      3.  Certain Facebook pages post a meme or picture and only write “Thoughts.” Not asking for input, just stating that the picture is thoughts.