Sunday, November 12, 2017

Hey, class!

I have always enjoyed reading from the Associated Press and it has paid off for the assignment this week. After reading so many headlines throughout the year I have come to learn what a good title sounds like, at least according to the Associated Press application for the phone.

Some of the bad headlines that I saw this week were from social media, of course. One of the articles I saw were on a military page and the headline was "A Surprise Ambush Startles U.S. Troops but The Enemy Later Regretted It." The whole title is just redundant. An ambush is already a surprise attack, so there is no need to state "surprise ambush" and the title sounds like major clickbait. After this week, I have learned that you need to be concise in your titles, depending on the tone of your article.

One of the editing mistakes that I found this week was while I was working. A company newsletter was sent out with a small error. The error was a hyphen which was not necessary. "...new-pay structures will be sent out..." There is no need for the hyphen between the word "new" and "pay."

1 comment:

  1. Hello!
    The headline looked as if someone was in rush writing it. The writer is repeating the same thing just different wording. A headline can make a difference to your audience.
    Good catch.
    Good luck with the rest of the semester!

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